Margaux bloomingdale's pop-up

The pop-up used concentric display fixtures to show the brand's vast array of products. Photo: Margaux

COMPANY: PINK SPARROW     CLIENT: MARGAUX     LOCATION: BLOOMINGDALE'S ON 59TH, NYC
Margaux is a direct-to-consumer shoe brand making made-to-order ballet flats. To give their costumers a place to see their products in-person, Margaux opened a temporary pop-up at Bloomingdale's on 59th Street. I designed their shop-in-shop experience using brass, white lacquer, and pink tulle, inspired by their ballet origins. The display units were arranged concentrically to allow the shoe's many colorways to be displayed like a fan. 
SCOPE: concept development, 3D modeling and rendering, client communication, specifying finishes and materials, coordinating with the drafting and fabrication teams, managing print files and vendor, sourcing props, build and installation supervision.

The pop-up was on Bloomingdale's shoe floor.

Inspired by the brand's ballet origin, I used white lacquer, brass, and pink tulle in the space.

Concept sketch

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