EL CORTE INGLÉS
COMPANY: MICHELGROUP CLIENT: EL CORTE INGLÉS LOCATION: MADRID
During my internship with Michelgroup in Switzerland, I was on the team developing a new concept store in Madrid for El Corte Inglés. The multi-label store is a nine-level shopping experience designed exclusively for men. Working with a team of incredibly knowledgeable architects and designers, I learned the essence of retail design, including space planning that maximizes customer engagement, standards for designing display fixtures, and lighting and materials.
SCOPE: concept development, rendering and client presentations, fixture development, design documentation, and mockup studies